Laptop users in Russia began to massively switch to pirated Windows

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Summarize this content to 100 words Russian users switch to pirated versions of Windows. If in 2022 the share of sales of laptops without a previous OS did not exceed 9%, then in January-April 2023 it already occupied more than 20% of the market.In absolute terms, the sale of such PCs increased by 91%, with Windows – decreased by 18%, with the Microsoft DOS operating system – by 56%. MacOS and Linux notebook sales fell by 25%.Just over 1 million laptops were sold in the Russian Federation in the first four months of 2023, compared to 1.2 million in the same period of 2022.Wildberries confirmed that devices without a previous OS are in demand among tech-savvy buyers and representatives of IT professions. On Ozon, the sale of laptops without OS increased by 11%, the share of such devices is already 35%. Head of the “Laptops and PCs” department of the “F+ tech” company Marvel” Andriy Latyshev believes that such an increase in sales indicates the transition of users to pirated versions of Windows. According to him, such devices usually cost 5-7 thousand rubles cheaper, and with the saved money, owners buy illegal keys for 500-1000 rubles. At the same time, not all users can independently install Windows and the necessary drivers on laptops, so many devices are returned.The director of the Veta expert group, Dmytro Zharsky, agrees that real household incomes are decreasing, so people do not want to pay an additional 5-10% of the cost of the device for the installed OS. Sellers, in his opinion, are trying to restrain price growth and are importing more and more devices without previous software.The president of the anti-piracy association “Russian Shield” Yury Zlobin notes that installing pirated Windows has become cheaper, more comfortable and safer. In the absence of support for the official version of the OS, on many pirate resources you can buy an access key for $3-4 and receive full updates and protection during registration via VPN, Zlobin clarifies.You can buy a Windows 11 license from “M.Video-Eldorado”, and the network also offers operating systems RED OS and Uncom OS based on Linux, a package of office programs “P7-Office”. However, the manager of one of the vendors says that it makes no sense to buy official versions of Windows together with laptops. According to him, Microsoft used to pay vendors and sellers bonuses for installing its operating system on PCs, but now there are no payments.It was previously reported that in the first quarter of 2023, the Russian PC market amounted to 1.8 million units, which practically coincides with the figures for the same period last year. The formal growth of the market was only 0.4%. The desktop and mobile PC segments behaved in different directions: sales of monoblocks fell significantly (by 21%), at the same time, sales of system units decreased not so much (about 2%), and notebooks showed an increase of 4%.

Laptop users in Russia began to massively switch to pirated Windows

Russian users switch to pirated versions of Windows. If in 2022 the share of sales of laptops without a previous OS did not exceed 9%, then in January-April 2023 it already occupied more than 20% of the market.

In absolute terms, the sale of such PCs increased by 91%, with Windows – decreased by 18%, with the Microsoft DOS operating system – by 56%. MacOS and Linux notebook sales fell by 25%.

Just over 1 million laptops were sold in the Russian Federation in the first four months of 2023, compared to 1.2 million in the same period of 2022.

Wildberries confirmed that devices without a previous OS are in demand among tech-savvy buyers and representatives of IT professions. On Ozon, the sale of laptops without OS increased by 11%, the share of such devices is already 35%.

Head of the “Laptops and PCs” department of the “F+ tech” company Marvel” Andriy Latyshev believes that such an increase in sales indicates the transition of users to pirated versions of Windows. According to him, such devices usually cost 5-7 thousand rubles cheaper, and with the saved money, owners buy illegal keys for 500-1000 rubles. At the same time, not all users can independently install Windows and the necessary drivers on laptops, so many devices are returned.

The director of the Veta expert group, Dmytro Zharsky, agrees that real household incomes are decreasing, so people do not want to pay an additional 5-10% of the cost of the device for the installed OS. Sellers, in his opinion, are trying to restrain price growth and are importing more and more devices without previous software.

The president of the anti-piracy association “Russian Shield” Yury Zlobin notes that installing pirated Windows has become cheaper, more comfortable and safer. In the absence of support for the official version of the OS, on many pirate resources you can buy an access key for $3-4 and receive full updates and protection during registration via VPN, Zlobin clarifies.

You can buy a Windows 11 license from “M.Video-Eldorado”, and the network also offers operating systems RED OS and Uncom OS based on Linux, a package of office programs “P7-Office”. However, the manager of one of the vendors says that it makes no sense to buy official versions of Windows together with laptops. According to him, Microsoft used to pay vendors and sellers bonuses for installing its operating system on PCs, but now there are no payments.

It was previously reported that in the first quarter of 2023, the Russian PC market amounted to 1.8 million units, which practically coincides with the figures for the same period last year. The formal growth of the market was only 0.4%. The desktop and mobile PC segments behaved in different directions: sales of monoblocks fell significantly (by 21%), at the same time, sales of system units decreased not so much (about 2%), and notebooks showed an increase of 4%.

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